You can’t put a price to first impressions in advertising. They make brands memorable from the moment customers see the logo or the company’s vehicle on the road. When billboards are getting expensive and static, cars, on the other hand, are moving and have the potential to be one of the most powerful marketing tools.
This is where wrapping steps in! Compared to TV, radio, or billboards, a fleet vehicle wrap is way more cost-effective. The following are some of the most important benefits that vehicle wrapping can do for your company.
1. Greater Brand Awareness
Your company vehicles can promote your business across the entire local vicinity. An attractive decal will help you attract potential customers that want to learn more about your services. A sign on the highway is only seen once, and a vehicle moves, which means that brand awareness is much higher.
2. Cost-Effectiveness
As we noted in the introduction, the cost-effectiveness of vehicle wrapping against any other advertising method is well-proven. If you can’t afford to invest in billboards and every possible local advertising channel, you can use your fleet vehicles to promote your services for a fraction of the cost.
A wrap costs around four cents for a thousand impressions. Additionally, it will provide you between thirty-thousand and eighty-thousand impressions every day, depending on whether the vehicle is driven and how far the distance that it travels.
3. Advertising 24/7
Wrapped vehicles always attract attention, whether they’re in the parking lot or in a traffic jam. In fact, a traffic jam is an excellent chance for other drivers to get a good look at your branded vehicle. This markets your services 24/7, and that is priceless.
4. Subtle Advertising
Lot of the TV, radio, and even Internet commercials are plain annoying. People see them everywhere, impeding their free time and work. On the other hand, a wrapped fleet vehicle does not force people to look at the advertisement. Instead, people are curious when they see it on the road, which is a lot more subtle.
5. Local Marketing
Vehicle wrap is one of the most powerful local advertising methods. No matter your industry, the vehicles continue to promote your business 24/7 in the local area.
The next time you’re thinking about advertising, give the company vehicle wrapping a shot! It will work wonders for your company! As a leading vehicle and boat wrapping company in Destin, FL, we provide a wide range of wraps and decals for an affordable price. Do not miss out on the biggest advertising opportunity!
